Ladies have their bottles, creams, and goos to help them feel younger, but now men can have a chance at younger looking skin, too.
Men seem to be investing more time on their looks, spending an estimated $6.2 billion a year on grooming and beauty products a year.
And now to add to the collection? Anti-aging products specifically for men. Brands like Dermalogica, Yves Saint Laurent, Nip+Fab and L'Oreal are catching on to this trend and are developing men-only beauty products.
Take, for example Manotox, a plumping, firming moisturizer by Nip+Fab's Nip+Man that will give men the same results women have had for years.
The secret of the new product's success is an ingredient called 'liftonin', which helps to minimize the appearance of fine lines and wrinkles.
Why wasn't this created years ago? Well, maybe companies are now taking interest since according to a survey conducted by OnePoll, 25 percent of men now have beauty treatments such as facials, massages and manicures more than once every two weeks.
While the average man now spends between 40 and 60 minutes getting ready to go out, it seems that men are taking better care of themselves and their looks.
|< Prev||Next >|